About Us

Where Purpose Meets Possibility

Jac Kalaher—founder of The Mission Social, military spouse, mom of four boys, certified transformation life coach and creator of the St. Johns BFF networking movement sweeping Northeast Florida. Since 2014, I've been helping visionary entrepreneurs amplify their mission through strategic marketing that honors their unique voice while driving sustainable growth. My journey through military life, motherhood, and entrepreneurship has taught me that the most powerful businesses exist at the intersection of purpose and profit—and I'm passionate about helping you build exactly that.

The Mission Social: Where Purpose Meets Profit

The Mission Social, founded and led by Jac Kalaher, brings over two decades of marketing expertise to visionary entrepreneurs ready to scale their impact. Since 2014, Jac has been at the forefront of digital marketing evolution, mastering the art of social selling before it became mainstream.

Meet Jac Kalaher

A Visionary with Purpose

Jac Kalaher's journey to becoming a sought-after business strategist and marketing expert is as multifaceted as the services she provides. As a proud military spouse to her husband Bri and dedicated mother to four energetic boys, Jac understands firsthand the delicate balance between professional ambition and personal commitment.

Her professional path has been defined by an exceptional ability to identify emerging trends before they become mainstream. In 2014, while many marketers were still grappling with traditional approaches, Jac was pioneering effective social selling strategies that would later become industry standards. This forward-thinking perspective has remained a hallmark of her business philosophy.

Community Builder & Movement Maker

As the founder of St. John's BFF, Jac has created a networking movement that is sweeping across Northeast Florida. What began as a vision to connect women entrepreneurs in St. Johns County has blossomed into an influential community that transforms how business owners collaborate and support each other throughout the region.

St. John's BFF exemplifies Jac's talent for creating spaces where authentic relationships flourish alongside business growth. The movement's rapid expansion throughout Northeast Florida stands as testament to her ability to identify community needs and build solutions that resonate deeply with participants.

From Military Life to Marketing Maven

Navigating the unique challenges of military family life—including frequent relocations and periods of solo parenting during deployments—Jac developed extraordinary resilience and adaptability. These qualities have profoundly informed her business approach, allowing her to help clients navigate market uncertainties with confidence and strategic clarity.

Her experience as a military spouse taught her invaluable lessons about community building, efficient resource utilization, and creating stability amid constant change—skills she now leverages to help mission-driven entrepreneurs build sustainable, impactful businesses.

The Heart Behind the Strategy

Beyond her professional accomplishments, Jac brings genuine passion to her work. As a mother raising four boys, she understands the importance of creating a legacy that extends beyond business success. This personal mission infuses her approach with authenticity and purpose, resonating deeply with clients who seek more than just profit from their ventures.

Jac's unique blend of strategic marketing expertise, business acumen, and personal experience creates a powerful foundation for the transformative work she does through The Mission Social.

My Approach

You don't need to be the best, you need to be YOU.

Hi! I'm Jac Kalaher, and I believe that the most powerful businesses are built at the intersection of purpose and profit.

As the founder of The Mission Social, military spouse to my incredible husband Bri, mom to four energetic boys, and creator of the St. Johns BFF networking movement sweeping across Northeast Florida, I've learned hat meaningful impact requires both strategic vision and authentic connection.

Since 2014, I've been helping visionary entrepreneurs amplify their mission through strategic marketing and business development. What began as pioneering social selling strategies before they became mainstream has evolved into a comprehensive approach to building purpose-driven businesses that scale without sacrifice.

My journey through military life, motherhood, and entrepreneurship has taught me that the most sustainable success comes from staying true to your mission while adapting fearlessly to change. This philosophy infuses everything we do at The Mission Social—from our strategic services to our educational offerings and community initiatives.

Whether you're just beginning your entrepreneurial journey or ready to take your established business to new heights, I'm here to help your mission thrive in ways that honor your values, leverage your unique voice, and create lasting impact.

Welcome to The Mission Social. Let's build something meaningful together.

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